Pico Group activates brands by using a strategic combination of experience design, brand engagement and digital enablement to create extraordinary experiences that emotionally connect with audiences.
Experience design has been at the core of Pico's solutions for over 50 years, delivering effective engagement across almost every imaginable industry and both business and consumer audiences.
We believe the present and future of experiential marketing are fuelled by innovative experiences and digital intelligence that support marketing efficacy across all channels for brands, and integrated, personalised experience for their audiences.
We develop interactive and immersive interactions across channels to create engaging experiences for brands, products and services.
Measuring the value of events and experiences is challenging.
Experience Pulse was created for Event Marketers that need a better measurement of offline and online experience ROI.
Our proprietary methodology uniquely solves this by making it easy to unify, visualize, and analyse many types of data for better insights.
Get in touch to learn how Experience Data can complete your Marketing Cycle.
Learn MoreWe integrate solutions from our ecosystem of technology partners to deliver seamless experiences, from registration, show tech, to attendee tracking, and engagement tools.
The Pico Group is a world-wide network of agencies in 36 cities across the world, each providing local understanding to a global approach to activating brands.
For over 50 years Pico has leveraged the platforms of its agencies and the expertise of the best people to become one of the most effective global, independent, agency networks in the world.
The 28th Conference of the Parties to the United Nations Framework Convention on Climate Change (COP28)
Ranger Buddies Quest
- Certificate of Excellence
Ranger Buddies Quest
Ranger Buddies Quest
Join the flip side – Galaxy Z Flip5 Launch
The Big Game Came to Us (Super Bowl LVII)
- Creativity & Innovation (Silver)
- Digital, Social or Mobile Marketing (Silver)
- Entertainment Marketing (Bronze)
- National Consumer Brand Activation Marketing (Bronze)
- Sports Marketing (Gold)
State Farm Gamerhood Challenge 2023
- Age-Targeted Marketing (Bronze)
- Content Marketing (Gold)
- Gaming or Esports Marketing (Silver)
- Partnership Marketing (Silver)
Good Neighbor Crew's Bobblehead You!
- Customer Engagement Marketing (CRM, Loyalty, Retention) (Gold)
- Local, Regional or Market Specific Marketing (Bronze)
- Promotion Marketing (Silver)
HP REGEN at Coachella
- XR – Extended Realty and Beyond (Gold)
Ex Award Winner: Best Trade Show Exhibit Under 50x50
Gold Finalist: Best Influencer Program
The Big Game Came to Us at Super Bowl LVII
Ranger Buddies Quest
Saudia Airlines rebrand
Excellence in Sponsorship Activation (Silver)
Excellent Delivery Award
Best Partner Collaborator Award
State Farm Gamerhood Challenge:
- Best Brand Awareness Campaign (Winner)
- Best Gaming or Esports Campaign (Winner)
- Best Generational-Focused Campaign (Honorable Mention)
- Best Integrated Campaign (Honorable Mention)
- Best Use of Influencer Marketing (Honorable Mention)
HP REGEN at Coachella:
- Best Buzz Campaign (Winner)
- Best Entertainment Sponsorship or Tie-In Campaign (Winner)
- Best Viral Campaign (Winner)
- Best Sustainability-Focused Campaign (Honorable Mention)
State Farm Gamerhood Challenge
Best Cause Marketing Campaign
State Farm Gamerhood Challenge
State Farm Gamerhood Challenge
Sustainable Design
Certificate of Excellence
Highly Commended Concert Award
PUBG Mobile – 4th Anniversary Campaign
25th Arab Gulf Cup Opening Ceremony
Best Stand Design
Best Stand for Doing Business Award
Ex Award Winner: Best Omnichannel Event Campaign
Ex Award Winner: Best Esports or Gaming Experience
Gold Finalist: Biggest Leap of Faith Award
Platinum PRO Awards: #TeamStateFarm Football Find
#TeamStateFarm Football Find
Gold Winner:
Best Use of An App
Best Use of Gamification, Contests and Sweepstakes
Best Integrated Campaign
Silver Winner:
Best Use of AI/VR/AR
Best Buzz Campaign
Bronze Winner:
Best Brand Awareness Campaign
OMEN Challenge: The Video Game Game Show
Gold Winner:
Best Use of Emerging Technology
Bronze Winner:
Best Gaming or Esports Campaign
Certificate of Excellence
Experiential Activation by a Technology Brand
Australian Army stand
Team Coca-Cola Play Nation at Tokyo 2020 Olympics
Best Association/Corporate Meeting
Best Stand Design & Build
Saudi Arabian Airlines:
Ex Award Winner: Best Esports/Gaming Experience
Ex Award Winner: Best Pandemic-era Campaign
Gold Finalist: Best Hybrid Event Program
Theme Interpretation: Self-built pavilions – Category C (smaller than 1,750 sq. m.)
Exhibition Design: Self-built pavilions – Category B (between 1,750 and 2,500 sq. m.)
Exhibition Design: Self-built pavilions – Category C (smaller than 1,750 sq. m.)
Exhibition Design: Thematic District pavilions – Sustainability
People’s Choice Awards
Best Elements/Details (Exterior Membrane)
Best Use of Technology (SAWER System)
Best Sustainable Design
‘Certificate of Merit’ in the Media and Communication category
Bronze: Media and Communication
Pico Hong Kong honoured as an ‘EcoPartner’
HSBC Hex-Live
HP Inc. Malaysia’s 2020 Launch and Partner Event – ‘Creators of Tomorrow’
HSBC Hex-Live
Infinity Marketing Team, a Pico Group company, seizes a prestigious spot again
OMEN Challenge: The Video Game Game Show
The 111th NAACP National Convention (virtual)
HSBC Hex-Live
Pico takes their spots on the annual list of the world's top event organizers and agencies
Huawei at GITEX 2020
Rentokil Initial Digital Ecosystem Experience
Certificate of Excellence
‘Happy Company 5 Years+’ Label
The 111th NAACP National Convention
Gold: Best Diversity Campaign
Silver: Best Virtual Event or Experience
OMEN Challenge – The Video Game Game Show
Bronze: Best Gaming or Esports Campaign
Bronze: Best Use of Gamification, Contests and Sweepstakes
Permanent Exhibits Gallery – ‘Through the Lens of Time’ at Singapore Discovery Centre (Interior Design)
Caring Company 2020/2021
10 Years Plus Caring Company Logo
Hong Kong WinterFest
Diamond Award: Everlight Chemical booth at Touch Taiwan 2021
The New Land Rover Defender Media Launch Event
Hong Kong WinterFest
HP Inc. Malaysia’s 2020 Launch and Partner Event – ‘Creators of Tomorrow’
Infinity Marketing Team, a Pico Group company, seizes a prestigious spot
The virtual edition of DBS Asian Insights Conference 2020 activated by Pico Singapore:
Gold
Silver
Bronze
B2B Agency of the Year (Gold)
Event Marketing Agency of the Year (Silver)
Certificate of Excellence
Uber at Uber Elevate Summit 2019
Gold: Best B2B Campaign
HP at Coachella:
Gold: Best Campaign Targeting Millennials
Silver: Best Entertainment Sponsorship or Tie-In
Best Integrated Campaign
HP at The OMEN Gaming Lab:
Silver: Best Brand Awareness Campaign
Potential Partner Award
Infinity Marketing Team, a Pico Group company has won a place again
Attraction signage at Jewel Changi Airport Canopy Park
(Communication discipline, Signage category)
ILLUMA®4 Let Your Talent Shine Affinity Experience
Event Agency of the Year (Gold award)
Event Agency of the Year (Local Hero award)
Best New Brand Debut Honour Award
Hong Kong Tourism Board’s 2019 Greater Bay Area Showcase
'Blue and White – The Glory of the Silk Road’ exhibition
Ex Winner in Best Production of an Event (B-To-B)
Gold in Best Millennial or Gen Z Campaign
Silver in Best Trade Show Activation
Honor 8X Beyond Limits
Adobe @ ITMA 2019 Barcelona
Oerlikon @ ITMA 2019 Barcelona
Mercedes-Benz BAM Festival 2019
Certificate of Merit
Pico-activated Namwon Turbo One Inc. booth
• Best@Show Awards – Most Attractive Booth
Caring Company 2019/2020 10 Years Plus Caring Company Logo
Mother of the Nation Festival 2019 - Favourite Festival award
Certificate of Merit (Media and Communication category)
The Most Influential Exhibition Premium Service Provider of 2019
MVPRO Award
Uber
Gold: Best B2B Campaign
HP
Gold: Best Campaign Targeting Millennials
Bronze: Best Entertainment Sponsorship or Tie-In
Intel
Silver: Best Vehicle-Based Campaign, Best Use of AI/AR/VR
OMEN
Bronze: Best Sports Sponsorship or Tie-In
Innovative Booth Design Excellence Award (36 sqm & below)
Innovative Booth Design Excellence Award (73 sqm & above)
Innovative Pavilion Design Excellence Award
Most Interesting Event Excellence Award (1,001 pax & above)
Best Small Budget Campaign (Bronze Dragon):Lazada's 6th Birthday Surprise
Event Agency of the Year
Children’s Festival at Gardens by the Bay:
Gold: Best Experiential Marketing, Best Use of a Venue, Best Venue Experience
i Light Singapore - Bicentennial Edition:
Silver: Best Consumer Event: Arts & Entertainment, Best Event Production, Best Use of a Venue, Best Use of Social Media
Bronze: Best Immersive Experience, Best Venue Experience
Event Agency of the Year (Gold award)
Event Agency of the Year (Local Hero award)
Caring Company 2018/2019
10 Years Plus Caring Company Logo
Happy Company
Recognition of 30 Years of Excellence
Best ESG Report – Small-Cap (Grand Award)
1st place in the Outstanding Service Award category
Gold
Best Event – Sponsorship Activation
Best Event – Use of Venue
Best Event – Use of Bloggers and Influencers
Silver
Best Event – Social Media
Best Event – Production
Best Event – Venue Experience
B2B Agency of the Year (Bronze award)
Event Agency of the Year (Bronze award)
Alibaba’s stand activated by TBA Creative Network
Best Trade Show/Exhibition/Conference (Bronze)
Pico’s Saudi Arabian Airlines activation
Pico’s Dubai’s Department of Tourism and Commerce Marketing activation
2017/2018 Caring Company
10 Years Plus Caring Company Logo
Best Campaign – Original Content (Bronze)
Pico’s Alibaba activation was on the list
Best event agency category
1. Special Award for Industry Recognition
2. The Event Management Company Award for Excellence (Finalist)
3. Best Booth Design (73 sq. m. and above)
4. Best Event (201 pax and above)
The Outstanding Service category (3rd place)
Websites-Events (Silver award)
Best Event – PR/Guerrilla Marketing Stunt (Gold award)
Best Event – Government Sector (Silver award)
Best Event – Exhibition (Silver award)
Best Event – Arts & Culture/Entertainment (Bronze award)
Best Event – Targeted Community (Bronze award)
The Singapore Pavilion received Silver award (Theme Development for pavilions under 400 sq. m.)
The France Pavilion received Bronze award (Theme Development for pavilions larger than 700 sq. m.)
Best Marketing Website
Editor’s Choice – France Pavilion
Best Presentation – Israel Pavilion
Best Small Pavilion (Honorable Mention) – Singapore Pavilion
Elements & Details (Honorable Mention) – Pakistan Pavilion
Thea Awards for Outstanding Achievement
Best Integrated Experiential and Engagement Marketing Agency in 2017
Best Country Pavilion Award (Regional)
Event Marketing Agency of the Year (Gold award)
Local Hero award
Event Agency Awards – Best Conference Event (Bronze award)
B2B Agency of the Year (Silver award)
Event Agency of the Year (Bronze award)
Happy Company
Manpower Developer 2017-2019
Certificate of Merit
10 Years Plus Caring Company Logo
Excellence in Event Marketing (Sliver award)
Event Agency of the Year 2016
Best Event - Community Service (Gold award)
Best Event - Government Sector (Gold award)
Best Event - Immersive Experience (Gold award)
Best Event - Use of Venue (Gold award)
Best Booth in Pavilion Design Award
Ranked 1st in terms of annual revenue forecast
Platinum A’ Design Award for the 2015-2016 period (Architecture, Building and Structure Design category)
Best Use of Digital (Gold award)
Public Sector Campaign of the Year (Bronze award)
Campaign of the Year award
B2B Agency of the Year (Bronze award)
Best Project Manager award
Best Design Project award for INTELEC 2015
Best Quality Delivery Project award for Intersolar Europe 2015
Distinction in Website Development
Distinction in Online Video Marketing
2015/2016 Caring Company
5 Years Plus Caring Company Logo
Ranked 2nd in the Asia Pacific’s Best Business Event Agency category
Have a conversation with us and see how we can activate your brand.
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