Infinity Marketing Team (IMT), a Pico Group company, has earned a spot in the annual Top 100 Event Agencies of the Year from Event Marketer magazine’s ‘The 2021 IT List’. Notably, this marks the 18th year in a row IMT has appeared during the List’s 19-year history.

As its name implies, the authoritative list recognises the best agencies in experiential marketing. Judging criteria are based on agencies’ differentiated offerings, future plans, creative work and results. This year, thought leadership was added to the criteria, with candidates asked for their key insights on helping clients navigate these tumultuous times.

Known for its high-tech art experiences for client HP Inc, IMT formally carved out its niche with the formation of an Art Management Team. Maintaining structured relationships with 151 works and more than 700 artists around the world for future installations, it’s one of many ways IMT is blossoming under the Pico Group umbrella.

IMT has also shifted into virtual with Virtuosity 3D for clients like Intel. The team was responsible for a custom platform for the 111th NAACP National Convention, which helped the NAACP outpace the previous year’s attendance by 4,500 percent.

See the full ‘2021 IT List’ here .